AI Tools That Merge Research Speed with Human Insight | Interview with Jack Bowen, CoLoop
In episode 19 of Brilliant’s AI for UX video series dedicated to emerging AI tools for UX research, we interviewed Jack Bowen, Founder at CoLoop. Jack discusses the future of qualitative research and how CoLoop uses AI to elevate research processes without taking over.
“The method of using it is iterative and does essentially place the researcher in the middle... It amplifies you, but you’re still the one turning the pedals and driving it, rather than being led somewhere.”
This interview explores how CoLoop distinguishes itself in the UX research landscape by offering AI-driven content analysis that integrates seamlessly with various data sources, supports iterative exploration, and enhances researcher control, rather than replacing it.
Key topics and takeaways from this AI 4 UX conversation include Jack’s take on:
Efficiency and Speed in Data Analysis: How AI integration can drastically reduce the time and cost of qualitative research.
Collaborative and Iterative Research Processes: CoLoop supports the dynamic, iterative nature of UX research and continuous refinement of insights.
Amplifying Researcher Capabilities: AI tools that enhance the capabilities of UX researchers, allowing them to achieve more with their expertise.
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“AI 4 UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Learn more about Brilliant’s AI 4 UX series.
