Can AI-moderated research best current methods? | Interview with Alfred Wahlforss, Listen Labs
In episode 10 of Brilliant’s AI for UX video series dedicated to emerging AI tools for UX research, we interviewed Alfred Wahlforss, Co-Founder at Listen Labs. Alfred explains how Listen Labs leverages AI to conduct, analyze, and summarize qualitative research at scale, addressing the challenge of gaining deep user insights while maintaining quantitative power.
“You can ask smart follow-up questions to really get the depth of a qualitative interview but at a much larger scale. ”
We consider how AI innovations in UX research can facilitate scalability, and provide research insights that better support the entire product team.
Key topics and takeaways from this AI 4 UX conversation include Alfred’s perspective on:
Enhancing Depth and Quality of Insights: The ability of AI to ask intelligent follow-up questions and gain deeper insights from user responses.
Integrating Qualitative and Quantitative Methods: How AI is blurring the lines between qualitative and quantitative research and leveraging the strengths of both approaches.
Predictive Analytics in UX Research: The predictive nature of AI tools to understand user behaviors and anticipate future needs.
Watch the full conversation on YouTube
Learn more about Listen Labs
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“AI 4 UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Learn more about Brilliant’s AI 4 UX series.
