BRILLIANT INNOVATION
Be confident of product-market fit.
Align on an evidence-based product concept. Bring it to life with an interactive prototype. Iteratively test hypotheses and product concepts.
Align on a product concept
Product Concept Design Sprint
Ensure the product and design teams are fully aligned on the business goals, target audience, and key problem to solve.
Build team bonds, and a common understanding of the design process (e.g., prototyping), the design problem and language.
Quickly generate possible solutions concepts together so that the design team can have strong direction as to possible avenues of design exploration.
Bring your product to life
Prototype Creation
Fully realize one or more design possibilities without incurring the cost of full development.
Have a concept which can be presented and tested with representative users.
Ensure a common detailed understanding of the product concept and align teams on what may be required to launch it (development, content team, marketing, etc.)
Validate product hypotheses
Iterative Prototype and Hypothesis Testing
Get direct feedback from customers regarding the strengths and opportunities to improve a product or product concept.
Answer questions about a product design at a variety of levels at different stages in its development from general concept to high-fidelity mockups.
Test hypotheses about pricing, buying journeys, marketing and branding directions, and other high-risk hypotheses
Case Studies
Explore all our services
Uncover customer insights and needs
Contextual Interviews
Psychological Profiles
Experience Maps
Size up the opportunity and the competition
Quantitative Surveys and Market Sizing
Competitive Product Analysis
Product Strategy Workshops
Validate your product direction
Product Concept Workshops
Prototype Creation
Iterative Design and Hypothesis Testing
BE BRILLIANT
Imagine a world where you:
Deeply understand your users, the competitive landscape, and the right product-market fit
Are confident in your most important product decisions because Brilliant gave you the intel you needed to make the right choices.