Navigate the Mind, Lead the Market
Harness the power of psychology to identify customer needs, spark innovation, and explore possible futures.
We help product leaders make critical product decisions.
WHAT WE DO
Solve the right problems by uncovering key insights about your customers and their needs.
CUSTOMER INSIGHTS
Pick the right product strategy by measuring the opportunity size and the competitive landscape.
MARKET INSIGHTS
Be confident of product-market fit by iteratively testing your innovations and hypotheses.
PRODUCT INSIGHTS
Accelerate your insights with our new AI offering.
NEW FROM BRILLIANT
Need answers now? Get insights into your customers, market, and product strategy in just one week with our psychologist-run, AI-enhanced process.
✓ Focused Inquiries ✓ Time-Sensitive Research ✓ U.S. Consumer Audiences ✓ Iterative Testing
Perfect For:
Brilliant insights for the world’s most innovative brands.
OUR CLIENTS
“Brilliant provides deeper insights about my clients.”
“They share results in a way that resonates with business leaders.”
“Brilliant delivers results fast – in time to inform key decisions.”
Brilliant’s Six Minds process identifies the psychology behind behaviors.
HOW WE DO IT
From Design for How People Think by John Whalen, Ph.D.
Discover thought leadership from Brilliant psychologists.
BRILLIANT INSIGHTS
Read our blog, explore our YouTube channel, or join us for an upcoming training or event.
Be Brilliant and take the next step.
CONTACT US